DMFA Blog

The Direct Marketing Fundraising Association keeps you on the leading edge of direct marketing trends and news from the industry.
 
 

Fundraising and Marketing expert, Larry May, gave a great presentation at this year's DMFA Year End Luncheon.  He predicted the future and offered it to us in a powerpoint slideshow!  Actually, he made a disclaimer that he can't predict the future. But, he did provide us with a something to think about as we plan for the upcoming new year and gave us some practical advice that everyone in the field should commit to memory.

The workshop focused on the entire process of building an effective website geared toward fundraising, branding and keeping the organization's mission front and center while offering specific tips from planning to evaluation.

When it comes to direct mail and email fundraising efforts, a good idea can be worth a lot. But what is the difference between a good idea and an award-winning idea? Listening to the winners at this year's DMFA Package of the Year luncheon, the answer is clear: execution.

We're pleased to announce the launch of the new Direct Marketing Fundraisers Association (DMFA) website. We hope you like the fresh brand and logo, as well as the site's new and updated features, streamlined navigation, and easy-to-find member resources.

We are very pleased to announce the new DMFA Board of Directors. Many of our current leadership will be returning, plus we have some exciting new board members to welcome!

The prestigious DMFA Package of the Year award gives DMFA members the opportunity to show off their best direct mail and email fundraising efforts. This year's Package of the Year winners are...

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